iEDM social Media Campaign

Howler created a digital PR campaign for iEDM that was aimed to springboard off the excitement of the London Olympics in 2012. We designed and animated a street circuit around the Olympic precinct and then posted it on Vimeo, You Tube and Facebook.

Nine MSN, along with a dozen other online media outlets, picked up the story and the result was over 15,000 views of the video, 100s of comments, 200 newsletter registrations and over 8,000 more page views on the iEDM website.

  • iEDM social Media Campaign
  • iEDM social Media Campaign
  • iEDM social Media Campaign
  • iEDM social Media Campaign
  • iEDM social Media Campaign